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Indulge yourself and your closest ones with body-friendly underwear.

Our grannies or even mums were doomed during pregnancy to loose, baggy clothes, which had nothing to do with femininity. Even though they were comfortable their aesthetics did not correspond with women requirements.  

Fortunately fashion has tremendously developed over last decades and nowadays the collections dedicated specially to expectant or new mums are available.  

Italian Fashion has also made an unquestionable progress in this field. We constantly broaden our specialist line ‘Mama’ and fill it with new, practical solutions. We also guarantee safety of our products made of high quality cotton and awarded with the Consumer’s Laurel in the category: Body-friendly underwear, and with certificates ‘Safe for Babies’ and ‘Safe for Children’, when it comes to collections for children and infants.

For spring and summer Italian Fashion has prepared broad collections ‘Mama’ and ‘Baby’. The models for pregnant women and breastfeeding mums, together with their equivalents for babies, body suits and rompers, were embellished with the Disney screen prints. The expectant or new mum can choose a pyjama or nightgown for herself and a model with suiting print for her baby.

Not only young parents can enjoy the Disney prints on their underwear … Popularity of cartoon characters inspired Italian Fashion stylists to broaden the Disney Line so that the whole family can draw pleasure from it. Girls, boys, teenagers and young in spirit women can choose from many patterns of pyjamas, nightgowns and blouses with Winnie the Pooh, Mickey Mouse, Minnie or Cars prints. 

One of the distinctive features of each model is coloring: from pastel shades of sleeping underwear to vivid reds, dark blues and melanges of casual clothes. 

Multiplicity of patterns is one of the Italian Fashion's hallmarks. Broad or thin shoulder-straps, short sleeves, kimono-shaped sleeves, shorts, half thigh long or half-length trousers … one is really spoilt for choice.

Please familiarize yourself with our catalogue.

 

 

Italian Fashion  Mama Line for pregnant and breastfeeding women


Mama Line – dedicated to pregnant and breastfeeding women

In Italian Fashion we are aware that pregnant and breastfeeding women have special needs, also concerning underwear. It is important for women to experience special care in that exceptional moment of their lives. Therefore, each year we ask our clients about their expectations and satisfaction. .
Thanks to this research we learned that women in this particular period are proud of their new rounded shapes. Hence patterns and new solutions are adjusted to their special needs.  Thanks to underwear designed specially for pregnant and breastfeeding women they can feel comfortable and attractive at the same time.
 The activities of the Italian Fashion team of stylists resulted in a new collection Mama. It consists of special patterns, which, on one hand, are comfortable for women in maternity period and, on the other hand, turn their rounded shapes into their advantage. It can be achieved with high or low cotton belts with elastin that are holding the belly or with multiple creases and fastenings making nursing comfortable. Models dedicated for particular trimesters cover in a stylish way your most precious treasure – the belly in which new life is growing.
The Mama collection consists of the most essential products for pregnancy and nursing. They range from sleeping underwear through specially shaped panties and leggings to blouses, vests, tunics and training suits.  All of the products are available in a whole gamut of colors, patterns and lengths to correspond with requirements of the most demanding customers.
Choosing cotton as designers’ material follows the trend of creating body-friendly underwear.  This fabric pays, in the most natural way, homage to femininity and to the greatest gift of nature – life.

Please familiarize yourself with Mama collection.

 

 

    Baby line Baby – safe for babies

Alongside with the Mama collection, dedicated to pregnant women and breast-feeding mothers, the Italian Fashion Company designed new collection – Baby line. The success achieved by products designed for children over two years inspired the company stylists to prepare a collection dedicated specially to babies.
Baby is a line consisting of essentials for infants. The collection embraces bodysuits with various lengths of sleeves, rompers, bonnets and gloves. Each version of offered products was designed to easily put it on or take it off over baby’s head or to comfortably change a baby. Each model is available in variety of colors, so that it would be attractive for both parents and infants.  All of the clothes are made of exceptionally soft and delicate cotton. .
It was our priority to exercise strict control over each phase of production process in order to comply with safety standards and to ensure appropriate development of a baby. The highest standards of our products are confirmed by certificate ‘Safe for Babies’ granted by the Textile Research Institute in Łódź, the oldest unit dealing with scientific textile research in Poland. 
It proves that our articles do not contain substances detrimental to babies’ health and do not cause allergies, which guaranties highest comfort to infants’ skin.

  

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